About Shrimm Tours and Travel
Three decades of warm hospitality, rooted in the sacred city of Ujjain
Our Heritage
Founded in 1991 by Mr. Kailash Raj Rathod, Shrimm Tours and Travel began its journey in the heart of Ujjain at 62 Kshapnak Marg, Freeganj — a location strategically positioned near the revered Mahakaleshwar Temple.
Our story is deeply intertwined with Ujjain's sacred geography. Situated opposite Madhav Nagar Hospital, our establishment has been a welcoming haven for pilgrims, business travelers, and families seeking comfortable accommodation in central Ujjain.
In 2009, Mr. Raj Rathod, having honed his craft as a chef at London Marriott, returned to his roots with a vision — to blend international hospitality standards with the warmth of Indian tradition. Since then, Shrimm Tours and Travel has evolved from a family-run hotel into a comprehensive travel service provider while staying true to our roots.
Today, under Raj's leadership as Managing Director, we continue to embody "Atithi Devo Bhava" — our guests are treated as divine.
32+ Years in Hospitality
Serving travelers with dedication and warmth since 1991
Prime Location
Strategically situated in Freeganj, steps from Mahakaleshwar Temple and key Ujjain landmarks
Global Expertise
International hospitality standards with authentic Indian warmth
Our Journey Through Time
Beginning of Hospitality
The original Shrimm Tours and Travel hotel building opened its doors, welcoming the first guests to experience Ujjain hospitality.
Major Expansion
Significant renovation project expanded our facilities, allowing us to welcome more pilgrims and guests.
Official Establishment
Shrimm Tours and Travel was formally founded by Mr. Kailash Raj Rathod, marking a new chapter in Ujjain accommodation.
Modernization Era
Introduction of modern amenities and updated infrastructure brought contemporary comfort to our traditional hospitality.
New Leadership
Raj Rathod returned from London Marriott with international expertise, elevating service standards while preserving our core values.
Contemporary Renovation
Complete refurbishment added contemporary design elements and enhanced guest comfort without losing our traditional charm.
What Sets Us Apart
Atithi Devo Bhava
Our founding philosophy treats every guest as divine. This isn't just a motto — it's the foundation of every interaction, from a warm welcome to personalized care throughout your stay.
Sacred Location
Located in Freeganj, Ujjain, our accommodation places you at the spiritual heart of India. The Mahakaleshwar Temple and other sacred sites are easily accessible from our doorstep.
Global Standards
Drawing from international hospitality experience while honoring local traditions, we deliver service excellence that feels both familiar and extraordinary.
Leadership Team
Mr. Raj Rathod
Managing Director
Having refined his culinary and hospitality expertise at London Marriott, Raj returned to Ujjain in 2009 with a mission to elevate local hospitality standards while preserving authentic warmth. His vision transformed Shrimm Tours and Travel into a modern travel service provider with traditional values at its core.
Mr. Kailash Raj Rathod
Founder
The visionary who laid Shrimm Tours and Travel's foundation in 1991, Kailash built our legacy on the timeless Indian principle of treating guests as divine. His dedication to hospitality created the foundation upon which we continue to grow.
Year Founded
Years Serving
Happy Guests
Guest Rating
Our Commitment
At Shrimm Tours and Travel, we believe that exceptional hospitality isn't about grand gestures — it's about anticipating needs, honoring traditions, and creating moments that resonate long after our guests depart. Every interaction reflects our dedication to making each pilgrimage, holiday, or business trip memorable.
"Atithi Devo Bhava" — Because every guest deserves to feel divine.